What is the Impact of Digital Marketing in My Business Growth?

 

Everyday technology is updating, Even Different technologies are coming to the Market. In a different way, Marketers approaching customers and they are getting Sales and they are rapidly increasing their sales growth.

When are you going to update your Marketing Strategy? Is it Required…?

Yes, absolutely it is a right time to update your Marketing strategy. Otherwise, very difficult to survive for long-time business. How can I update Marketing Strategy for my business?

Just Have a Look…!

There are many Marketing Strategies are available in the marketing. Today we are going to discuss about “Digital Marketing”.  Before I am going to discuss about Digital Marketing I would like to ask some Questions.

Do you have a Website for your Business? If your answer is Yes that’s good. If it is No first approach Web Design & Development Company and designs attractive Website. You will get one doubt Website is it really required for my Business? yes, It is required.

For Example:

If you are Sales/Marketing Person. You are dealing nearly 50+ Products. Regularly you are visiting many customers. Are explaining about 50 Products? No. Why because if you are explaining verbally like we are dealing X, Y, Z products. your customer will listen to only 2-3 mins their interest will go down and some product you forgot to explain and you explained only 40-45 products.  If you explain about your Product with Attractive Brochure then Automatically your customer interest will increase, Customer will get a clear picture about your Products and you can explain all products.

If you explain about your Product with Attractive Brochure then Automatically your customer interest will increase to listen, Customer will get a clear picture about your Products and you can explain all products.  “we are Dealing ‘X’ product in this X product we have’ a b c’ features” with images then they will remember for long-term, in future if they required they will remember your business.

In this way, you should make one attractive Soft Copy Brochure (Website) completely about your products and Services. For Digital Marketing Website is must require. If your website Design is not an attractive then the customer will won’t show more interest to stay on your website and they won’t see all your products. Immediately they will leave from your website they will approach another website. So Make a website with attractive manner. So approach the best Web Design & Development Company.

Then Coming to Digital Marketing….

Okay, With Attractive Designs you Printed Brochures hard copy 2000 numbers with the cost of Rs.50,000. That’s very good. All Brochures you are keeping in your office you are not promoting. Is it good for your business.? You need to spread out all brochures to the market otherwise your Rs.50K completely going to be a waste.

In this way, you prepared nice and attractive website (Brochure softcopy) and you are not promoting. Is it good for your business growth? Absolutely No. If you promote then only you will get inquiries. Otherwise, there is a no use.

How can I promote my website? There are No.of tactics is there to promote your website like Search Engine Optimization, Social Media Marketing, Search Engine Marketing, Email Marketing etc., I am going to explain 2 method’s in this blog.

Search Engine Optimization:

In this Global 47+% of the population is actively using the Internet. In this century Internet is one of the part in our day to day life, We can’t imagine without internet in this world. Is it Right? Yes, If anybody wants any Product or Service directly they will approach Search Engine (Google, Bing).

For Example…

I would like to learn Spoken English in my city (Chennai) Because Engish is very important for any field. Realy I need to Learn. What I will do I will go for Google. I will search “Best Spoken Engish Institute in Chennai”  I will get some 5-7 top Institutes in Chennai. I will visit their websites and I will contact them, then I will decide to join based on their approach. Through Search engine Directly you won’t get Sales, it will generate leads, closing leads is depending on the way of your team approach. If you are not available in Search Engine indirectly you are going to lose your valuable leads.

Is these leads are really good leads? I want to learn Spoken English that’s why I came to search Engine otherwise why should I waste my time? 60-65% of clients thinking in this way only. I accept some of the leads are fake leads. But most of the leads are genuine. Really they want that’s why they came to Search Engine.

In a simple way, Search Engine is nothing but a Library (Google, Bing). In this library all type of Information, Product details available. First, we need to keep our Softcopy Brochure (WebSite) in Library (Search engine). Is it really helpful for our business? yes. and we need to make our website Search Engine Friendly otherwise there is a no use.

We know if anybody wants any products or Services they will go to Search Engine (Library). They will Search (Ask Librarian) what product or Service they want. Then Based on their query Search Engine will show results if you are available in top Search Engine Result very high chance to get leads. Again I am telling  Search Engine will generate Leads. That conversion of Leads to Sales is depending on your Sales team.

How can I do Search Engine Optimization for my Business.? Contact Challaturu Digital Marketing Company.

So don’t miss genuine leads from Search Engine…

Social Media Marketing:

Nowadays Social Media plays a very crucial role in any Business or Politics or Enjoyments. From Children’s to Professionals everybody is using Social Media Networks like Facebook, Twitter, LinkedIn etc., In Our world population 40% of the population using Social Networks. Social Media is one of the part in our day to day life. 3 billion active users are there in the world. Every active user daily spending time with Social Media minimum 10-15 min.

Why can’t you use this Social Media for your products or Service Promotion? Is it Really Helpful.? Yes. Nowadays Social Media is the best platform for your Brand Promotion. why because your targeted customers are a presence in Social Networks (Facebook, LinkedIn, Twitter).

How is Social Media Marketing helpful to my Business?

For Example…

Suppose you started one famous Sweet Shop in your City. How are you going promote in your city? Newspaper Ads, TV Ads, banners etc., you need to spend Rs.25-35k per day for reaching 2000 Customers. This type of Tradition Marketing is awesome, But that was some years ago. Is it reaching exact your targeted Customers? That is 10-15% only. Is it enough for you?  Just think a minute, Nowadays the world is digitalized very less people only watching TV ads, Newspaper Ads your customers are spending more time with Social Media like Facebook. with Social Media Marketing you can reach 40-50% of your targeted customers in your targeted location

Just think a minute, Nowadays the world is digitalized very less people only watching TV ads, Newspaper Ads your customers are spending more time with Social Media like Facebook. with Social Media Marketing you can reach 40-50% of your targeted customers in your targeted location

I am not telling with Social Media Marketing 100% you can reach your targeted customers you can reach 50-60+% of your targeted customers in your targeted location with Economical Price.

Based on Your location, Nature of work you need to choose best social media For B2B-LinkedIn, B2C-facebook etc.,

How can I choose best Social Media Platform? you can contact Challaturu Social Media Marketing Company.